Sunday, 10 July 2011

H2 Clubs Branding

H2 Bike Run

The Project

Founded by a dedicated cyclist, tired of changing and showering in cramped London office spaces, H2 is a club for the ever growing community of runners, cyclists and walkers who exercise on their journey to work. It provides shower, locker and bike repair facilities to all its members in the heart of London. Inscribe Creative developed a bright, strong, approachable and recognisable logo.

Working closely with the H2 team we agreed orange would be a great brand colour as it symbolizes both brightness & freshness. We used rounded corners on both the typeface and logo so the brand felt approachable and added lines to create movement.

H2 Logo

H2 Logo

 

H2 Stationary

Design for H2 Stationary

H2 Brochure Front Cover

H2 Brochure Front Cover

H2 Brochure Fold Out

H2 Brochure Fold Out

 

Deliverables

  • Branding
  • Stationery
  • Brochure
  • Email Marketing
  • Identity